New NBC Series May Be GM's Best Friend

NBC and GMC have teamed up in a very special way for "My Own Worst Enemy," the networks new drama/thriller series. GM is considered "the exclusive automotive integration partner" for the show. This is a smart move by GM, and they could spark early interest in their new vehicles. In the series, the main character has two separate personalities, and ironically, two separate cars. The two automobiles that will be featured are the 2009 Chevy Traverse and the 2010 Chevy Camaro SS. This unique approach was first attempted by GM in the blockbuster film (and classical cartoon) "Transformers," where the cars were the stars.